Marketing and CX leaders need informed strategies that grow, strengthen, and replicate top customers. In this video, you'll learn how to do just that with 80/20 methodologies and customer intelligence.
You'll get an intro to 80/20 for marketing--a strategy implemented by many top-performing Fortune 1000 companies. Plus, you'll hear real examples of companies that used customer feedback to inform their 80/20 growth strategies.
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Marketing and CX leaders learn:
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David Philippi, CEO and Sharon Kottke, Managing Director (CX) present.
CEO | 80/20 Expert
David is CEO of Strategex. His expertise includes 80/20 execution, product development, and market analysis to drive profitability. David has consulted with over 50 clients and has contributed to the success of Strategex's 80/20 Profit & Growth engagements.
Managing Director, Customer Experience
Sharon Kottke leads the Customer Experience practice with a passion for delivering measurable results. Together with leadership, Sharon helped design and innovate Strategex’s Customer Experience offering. She led the team through a digital transformation and championed the integration of 80/20 and customer insights.
CEO | 80/20 Expert
David is CEO of Strategex. His expertise includes 80/20 execution, product development, and market analysis to drive profitability. David has consulted with over 50 clients and has contributed to the success of Strategex's 80/20 Profit & Growth engagements.
Managing Director, Customer Experience
Sharon Kottke leads the Customer Experience practice with a passion for delivering measurable results. Together with leadership, Sharon helped design and innovate Strategex’s Customer Experience offering. She led the team through a digital transformation and championed the integration of 80/20 and customer insights.
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