Net Promoter Score®
In B2B, the most loyal customers are those who believe there is a true partnership between the company and the customer. Our Customer Insights programs will investigate the state of your customer relationships and loyalty. We use Net Promoter Score (NPS) as a loyalty metric. NPS is a proven gauge of experience and performance, and a way to judge the success of commercial, marketing, and operational initiatives.
Exceptional NPS consulting calculates more than a score: it identifies areas where improvements can be made to elevate results. The true value of NPS is in discovering the “why”— we will ask your customers "Why did you give Company X that particular score?" Then, we continue to probe to deliver more than a score – we transform your customer insights into a strategy for how to improve the business in general.